Professional Books

Der Text von Goolsbee, Levitt und Syverson hilft dabei, zwei kritische Fragen zu beantworten, die Schüler stellen: “Handeln Menschen und Firmen wirklich so, wie die Theorie vorschlägt” und “Wie kann jemand Mikrokonomie auf praktische Weise nutzen?” Die Autoren unterrichten in Wirtschaftsabteilungen und Business Schools und sind aktive empirische Mikrokonomieforscher. Ihre Erdung in verschiedenen Bereichen der empirischen Forschung ermglicht es ihnen, die in den letzten 20 Jahren entwickelten Beweise zu präsentieren, die die grundlegenden Theorien getestet und verfeinert haben. Ihre Lehr- und Berufserfahrungen spiegeln sich in einer herausragenden Darstellung von Theorien und Anwendungen wider.

This book describes the key features and risks involved in the choice of law governing international business and financial transactions. By comparing the main legal systems and families of law, Philip R. Wood demonstrates how legal risk can be reduc

This package includes a physical copy of English Legal System, 15e by Elliott & Quinn as well as access to the eText and MyLawChamber. Your instructor will need to provide you with a course ID in order for you to access the eText and MyLawChamber.

Elliott and Quinn’s market-leading English Legal System continues to provide a complete and lively guide to the intricacies of the legal system in England and Wales. Highly regarded for its accuracy, analysis and

Books exist because questions matter. This one begins with a simple goal: to make a complex subject understandable, meaningful, and useful. Throughout its chapters, the book guides readers from foundational ideas to deeper insights, connecting concepts in a way that encourages curiosity and confident learning. Each section builds deliberately on the last, creating a path that is both structured and flexible, allowing readers to explore at their own pace while gaining a solid grasp of the material. Whether you come to this book as a student, a professional, or simply someone eager to learn, it invites you to engage, reflect, and discover how knowledge can shape the way you see the world.

A #1 best-selling text for consumer behaviour courses, Solomon’s Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how having (or not having) certain products affects our lives; specifically, how these items influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the 13th Edition, up-to-date content reflects major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students. This makes it easy to apply the theory outside of the classroom and maintain an edge in the fluid and evolving field of consumer behaviour.

Binding: paperback
Language: english
Manufacturer: W.h.freeman & co ltd
Brand: W.h.freeman & co ltd
Publication date: 2024-03-15T00:00:01Z
Binding: paperback
Language: english
Manufacturer: W.H.Freeman & Co Ltd
Brand: W.H.Freeman & Co Ltd
Publication date: 2024-03-15T00:00:01Z

New media is like a giant jigsaw puzzle; a combination of different skills and media.  We know all about the pieces, but the biggest problem is putting them all together to get the ‘big picture’ of new media design.  Design for New Media gives a unified approach to looking at the area, covering both the separate elements, and putting them in the context of new media design as a whole. The book is divided into four sections;  The first section considers some of the issues that arise from designing with new and developing technology.  The author then moves on to look at the ‘building blocks’ of new media (sound, colour and animation), and their role in the design of a new media product is explained.  The third section covers interaction design and   those elements of new media that are connected with the use and understanding of the product.  Finally, the process of design itself is considered in a practical way;  how do you take that first step in designing a new media product?

An up to date and accessible text that takes a critical approach to key themes within the early years, with a focus on reflective practice.

The early years sector is subject to constant government scrutiny and policy review. Sound reflective skills can empower practitioners at all levels and the sector as a whole to respond confidently to change. In addition, the introduction of the new Early Years Foundation Stage has enshrined within it the concept of reflective practice and the new Ofsted inspection schedule highlights the importance of self-evaluation and of being part of a reflective team.

The text examines theories and research into the nature of reflective practice, how it can be used and how it can improve practice and produce a more responsive and thoughtful, research-based workforce for young children and their families. A range of themes, including global childhood poverty, observation and assessment, leadership, and multi-professional working, are then explored, highlighting the importance and application of reflection throughout these areas of research and practice.

Featuring numerous case examples from companies around the world, this second edition integrates theoretical advances and empirical data with practical applications, including in-depth discussion on the COBIT 5 framework which can be used to build

Sunlight profoundly influences the Earth’s atmosphere and biosphere. Nature fuels the evolution of all living things, their visual systems, and the manner in which they adapt, accommodate, and habituate.

Sun luminance measurements serve as d

Bringing together some of the world’s leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovati

Covering the essential key skills and personal development of the successful coach, mentor or supervisor, with guidelines for practice.

The first textbook of its kind, taking a uniquely global approach to project management in construction. Using a wealth of case studies from around the world to explain theory and practice, the authors take a business-oriented, decision-making approach to project management and the challenges it faces in the modern world. The book covers topics highly relevant to the challenges and opportunities currently facing the global construction industry, including managing culturally-diverse and globally dispersed teams, international project finance and global stakeholders in projects.