Showing 601–630 of 829 resultsSorted by price: high to low
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Consumer Behavior
د.إ120.00This is a Pearson Global Edition. The Pearson Editorial team worked closely with educators around the world to include content especially relevant to students outside the United States.
For undergraduate and graduate consumer behavior courses.
The text that set the standard for consumer behavior study.
Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.
The tenth edition captures the impact of new media on consumer behavior and focuses on the marketers’ ability to learn more about customers’ purchases in order to implement strategy with greater precision.
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Media Discourse: Representation and Interaction
د.إ120.00This lively and accessible study of media and discourse combines theoretical reflection with empirical engagement, and brings together insights from a range of disciplines. Within media and cultural studies, the study of media texts is dominated by an exclusive focus on representation. This book adds long overdue attention to social interaction. The book is divided into two sections. The first outlines key theoretical issues and concepts, including informalisation, genre hybridisation, positioning, dialogism and discourse. The second is a sustained interrogation of social interaction in and around media. Re-examining issues of representation and interaction, it critically assesses work on the para-social and broadcast sociability, then explores distinct sites of interaction: production communities, audience communities and ‘interactivity’ with audiences. Key features * The book is rich with fascinating examples involving British and US media, including radio, television, magazines and newspapers and their Internet spin-offs. * It brings together insights from conversation analysis, critical discourse analysis, cultural studies and media anthropology. * It is key reading for advanced undergraduates and postgraduates doing media studies, communication and cultural studies and journalism studies.
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Advanced Financial Accounting with Dynamic Accounting PowerWeb
د.إ120.00The Sixth Edition of Advanced Financial Accounting, by Baker/Lembke/King continues its strong coverage of the topics, its well-known clarity of presentation, and its integrated coverage based on continuous case examples. The text is highly illustrated with complete presentations of worksheets, schedules, and financial statements so that students can see the development of each new topic. In the chapters covering consolidation subsequent to the date of combination, the three alternative methods of the parent company’s accounting for the investment―basic equity, cost, and fully adjusted equity―are presented in each chapter and appendices to provide the opportunity to cover the differences in the methods, and to see how the consolidated financial statements are the same regardless of the method the parent company uses to account for the investment. The two international chapters include a comprehensive discussion of accounting for foreign currency derivatives and other forms of derivatives such as interest swaps and options used in today’s business arena.
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International Financial Management
د.إ120.00“International Financial Management” is written based on two distinct parts: emphasis on the basics and emphasis on a managerial perspective. The emphasis on the basics will allow students to be left with a framework for analysis that will serve them well when they need to apply this material in their careers in the years ahead. The Fifth Edition never loses sight of the presentation that is teaching students how to make managerial decisions. The new edition is founded in the belief that the fundamental job of the financial manager is to maximize share-holder wealth. This belief permeates the decision-making process that is presented from cover to cover. “International Financial Management” has been completely updated with the most current data tables and statistics in the field today.
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Outlander Cocktails:
د.إ120.00Travel back in time with Claire and Jamie, drinking―and eating―your way through their adventures from the Scottish Highlands to the New World in this gorgeous book featuring 90 recipes for cocktails, nonalcoholic offerings, and plenty of bar bites
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MCAT Workout
د.إ120.00“Some material in this book was previously published in MCAT Critical Analysis and Reasoning Skills Review, 2nd edition, a trade paperback published by Penguin Random House LLC in 2016.”–Title page verso.
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Kansas City: A Food Biography
د.إ120.00Barbecue, fried chicken, chili, and steak: these foods immediately call to mind Kansas City’s reputation for fantastic cuisine. This food biography tells the story of how geography, politics, arts, race, and culture came together to create these icon
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The Python Book
د.إ120.00The Python Book delivers an essential introductory guide to learning Python for anyone who works with data but does not have experience in programming. The author, an experienced data scientist and Python programmer, shows readers how to use Python for data analysis, exploration, cleaning, and wrangling. Readers will learn what in the Python language is important for data analysis, and why.
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The InfoSec Handbook
د.إ120.00The InfoSec Handbook offers the reader an organized layout of information that is easily read and understood. Allowing beginners to enter the field and understand the key concepts and ideas, while still keeping the experienced readers update
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Spanish Fashion in the Age of Velázquez: A Tailor at the Court of Philip IV
د.إ120.00Bringing to life the world of Spanish royal tailor Mateo Aguado and his colleagues during the reign of Philip IV, and exploring the distinctive look of the court in seventeenth-century Madrid
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Police Procedure and Evidence in the Criminal Justice System
د.إ120.00A key text for all those on policing degree or other pre-join routes, this book examines police procedure and evidence in the criminal justice system, providing clear and accessible information while encouraging analysis and reflection. Chapters cover police powers, stop and search, arrest and custody, disposals, court procedures and disclosure, and rehabilitation. Uniquely it follows the journey of a fictional family who all in one way or another become involved in the criminal justice system, allowing students to consider a range of possible options and outcomes and bringing the theory to life.
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Loose Leaf for Shigley’s Mechanical Engineering Design: 2024 Release
د.إ120.00Shigley’s Mechanical Engineering Design is intended for students beginning the study of mechanical engineering design. Students will find that the text inherently directs them into familiarity with both, the basics of design decisions and the standards of industrial components. It combines the straightforward focus on fundamentals that instructors have come to expect, with a modern emphasis on design and new applications. This textbook maintains the well-designed approach that has made this book the standard in machine design for nearly 50 years.
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Inventing the Internet
د.إ120.00Since the late 1960s the Internet has grown from a single experimental network serving a dozen sites in the United States to a network of networks linking millions of computers worldwide. In Inventing the Internet, Janet Abbate recounts the key players and technologies that allowed the Internet to develop; but her main focus is always on the social and cultural factors that influenced the Internets design and use. The story she unfolds is an often twisting tale of collaboration and conflict among a remarkable variety of players, including government and military agencies, computer scientists in academia and industry, graduate students, telecommunications companies, standards organizations, and network users.
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Academic Vocabulary in Use with Answers
د.إ120.00- The book is designed to help upper-intermediate and advanced learners of English develop the academic vocabulary needed for university study and professional communication.
- It focuses on words and expressions commonly found in academic texts, lectures, essays, and research papers across many disciplines.
- The vocabulary is not subject-specific; instead, it includes general academic words that are useful in fields such as science, business, engineering, medicine, and the social sciences.
- The book encourages active learning through exercises that help learners understand meanings, usage, collocations (words that commonly occur together), and word formation.
- Units can be studied in any order, allowing learners to focus on the vocabulary most relevant to their needs.
- Learners are advised to review vocabulary regularly and use new words in speaking and writing to improve long-term retention.
- An answer key is provided so
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Shocks, Crises, and False Alarms: How to Assess True Macroeconomic Risk
د.إ120.00The introduction frames the book as a modern, practical guide for leading high‑performing sales teams in an era defined by digital transformation, multichannel selling, and increasingly informed customers. It positions sales management as a discipline that must balance short‑term revenue performance with long‑term capability building, especially as technology reshapes how buyers behave and how sales organizations operate.
The opening section emphasizes several core ideas
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Better Broken: The Hidden Advantage of a Challenging Life
د.إ115.00From enduring an abusive childhood to fighting as a Special Forces Green Beret in the war in Afghanistan, Sean Rogers has come away from his hardships
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The Big Book of Font Combinations: Hundreds of Typeface Pairing Ideas for Graphic Design & Typography Enthusiasts
د.إ115.00The BBOFC is an expansive collection of carefully crafted typeface pair samples. The font pairings in BBOFC will inspire you and give you back the time you need for your design projects. Use the combination examples straight out of the BBOFC in your next project, with other typeface software, or use them as a springboard for your own creativity. However you use the BBOFC, it’s bound to inspire and is a trustworthy companion to consult for all kinds of design projects and general study of typography.
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Unlocking the Customer Value Chain by Thales S. Teixeira and Greg
د.إ115.00Based on eight years of research visiting dozens of startups, tech companies and incumbents, Harvard Business School professor Thales Teixeira shows how and why consumer industries are disrupted, […]
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A Psychology of the Spirit
د.إ140.00Original price was: د.إ140.00.د.إ112.00Current price is: د.إ112.00.A comprehensive account of Roberto Assagioli’s psychosynthesis, a type of therapy that addresses both spiritual development and psychological healing and growth.
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Little, Brown Milk Street 365
د.إ110.00Cook with confidence every day! Dig into 365 essential recipes and tons of foundational resources―from the James Beard Award winning team at Christopher Kimball’s Milk Street.
This is Milk Street’s new and comprehensive guide to
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International Economics: Theory and Policy, Global Edition
د.إ110.00International Economics: Theory and Policy provides engaging, balanced coverage of the key concepts and practical applications of the two main topic areas of the discipline. For both international trade and international finance, an intuitive introduction to theory is followed by detailed coverage of policy applications. With this new tenth edition, the author team of Nobel Prize-winning economist Paul Krugman, renowned researcher Maurice Obstfeld, and Marc Melitz of Harvard University continues to set the standard for International Economics courses.
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Ferns, Spikemosses, Clubmosses, and Quillworts of Eastern North America
د.إ110.00Fei‑Fei Li—one of the most important figures in modern artificial intelligence—offers a memoir that blends personal storytelling, scientific discovery, and ethical reflection. She traces her journey from her childhood in China to her groundbreaking work in computer vision, including the creation of ImageNet, a dataset that helped ignite the deep‑learning revolution.
The book is not just about AI; it’s about human curiosity, the emotional and intellectual struggles behind scientific progress, and the responsibility that comes with building technologies that shape society. Li argues for human‑centered AI, insisting that innovation must be guided by empathy, ethics, and a deep understanding of human needs.
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Jung The Psychogenesis Mental Disease
د.إ110.00Fei‑Fei Li—one of the most influential figures in modern artificial intelligence—offers a personal, scientific, and philosophical memoir about her life and her role in shaping the field of AI. The book blends her experiences as an immigrant, scientist, and educator with the story of how AI evolved from a niche academic pursuit into a global force.
Li uses her own journey to explore how humans perceive the world, how machines learn to “see,” and what responsible AI development should look like. The narrative is both technical and deeply human, emphasizing empathy, ethics, and the social impact of technology.
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Fitnessgram Administration Manual with Web Resource: The Journey to Myhealthyzone
د.إ110.00The introduction establishes the book as the authoritative, science‑based resource for coaches, trainers, and students who need to understand how to design safe, effective strength and conditioning programs. It emphasizes that the NSCA’s mission is to advance the profes
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Dr. Pestana’s Surgery Notes, Seventh Edition: Pocket-Sized Review for the Surgical Clerkship and Shelf Exams
د.إ110.00Entering the nursing profession begins with a strong academic foundation and the ability to demonstrate essential skills on standardized entrance exams. These tests assess not only knowledge in reading, writing, math, and science, but also the critical‑thinking abilities that future nurses rely on in clinical practice. Preparing effectively requires structured review, realistic practice, and confidence in applying core concepts.
This book provides that preparation. Through focused content review, guided examples, and
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Housing the Nation: Social Equity, Architecture, and the Future of Affordable Housing
د.إ110.00Scholars, advocates, and architects assess America’s affordable housing crisis and suggest various strategies to rectify it, including numerous ima
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Paradise Now: The Extraordinary Life of Karl Lagerfeld
د.إ105.00It looks like you’re asking for an introduction, but you haven’t told me what you want an introduction to. Since your previous messages were all ISBN lookups, I can give you an introduction once you tell me the book title or ISBN you want summarized.
If you meant an introduction to a specific book, just share the ISBN again and I’ll produce a clear, structured introduction.
If instead you want an introduction to a topic, you can tell me the subject a
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Blockchain Basics: A Non-Technical Introduction in 25 Steps
د.إ105.00In 25 concise steps, you will learn the basics of blockchain technology. No mathematical formulas, program code, or computer science jargon are used. No previous knowledge in computer science, mathematics, programming, or cryptography is required. Terminology is explained through pictures, analogies, and metaphors.
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Instructor’s Manual (Level 1-2)
د.إ100.00- It explains the purpose of the instructor’s manual as a companion to the Reading for Today student books.
- It provides guidance for teachers on planning lessons and using the reading materials effectively.
- It outlines teaching strategies for developing students’ reading comprehension, vocabulary, critical thinking, and discussion skills.
- It describes how to use the exercises, answer keys, and video scripts included in the manual to support classroom instruction.
- It emphasizes helping English language learners become more confident and independent readers through structured practice.
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Language Leader Elementary
د.إ100.00With its combination of stimulating, informational content and systematic skills work, Language Leader is the ideal course to develop students’ analytical and communicative skills.
































