Professional Books

    • Cisco Top-Down Network Design

      د.إ250.00

      The purpose of Top-Down Network Design, Third Edition, is to help you design networks that meet a customer’s business and technical goals. Whether your customer is another department within your own company or an external client, this book provides you with tested processes and tools to help you understand traffic flow, protocol behavior, and internetworking technologies. After completing this book, you will be equipped to design enterprise networks that meet a customer’s requirements for functionality, capacity, performance, availability, scalability, affordability, security, and manageability.

      Audience

    • Citizenship in the Arab World

      د.إ300.00

      The book is the fruit of five years of on-site research on citizenship in the Arab world. It takes a broader legal perspective to the multifaceted reality of nationality and citizenship. The methodology employed builds on the interdisciplinary approach of comparative legal studies, and brings in theories, concepts and insights from anthropology, political science, Arab and Islamic studies, linguistics and sociology. The work relies on a broad range of Western and Arab references, and all sources and documents were directly accessed in their original languages; this is particularly relevant for Arab legislation (all in-text reference has been translated by the author, and the original has been inserted using scientific transliteration).

    • Clinical Advisor

      د.إ440.00

      Ferri’s Clinical Advisor 2025 is one of the most widely used point‑of‑care medical references, trusted for over 25 years by physicians, nurse practitioners, physician assistants, and medical trainees. It is structured as five books in one, combining multiple clinical resources into a single volume:

    • Clinical Guide to Positional Release Therapy

      د.إ170.00

      Musculoskeletal pain and dysfunction affect people across all ages and activity levels, limiting movement, performance, and overall quality of life. Effective manual therapy requires not only technical skill but also a clear understanding of how the body responds to positioning, pressure, and neuromuscular cues. Positional Release Therapy (PRT) offers a gentle, evidence‑informed approach to reducing pain and restoring function by placing tissues in positions of comfort that promote neuromuscular reset.

    • Cloud and Virtual Data Storage Networking

      د.إ500.00

      The amount of data being generated, processed, and stored has reached unprecedented levels. Even during the recent economic crisis, there has been no slow down or information recession. Instead, the need to process, move, and store data has only increased. Consequently, IT organizations are looking to do more with what they have while supporting growth along with new services without compromising on cost and service delivery.

      Cloud and Virtual Data Storage Networking, by savvy IT industry veteran Greg Schulz, looks at converging IT resources and management technologies for facilitating efficient and effective delivery of information services,

    • Coaching for Performance

      د.إ120.00

      Over 500,000 copies sold. This major new edition is totally revised and updated with new material on coaching in a crisis and leadership for a difficult future. Coaching for Performance is the bible of the industry and very much the definitive work that all coaches stand on. This new edition explains clearly and in-depth how to unlock people s potential to maximise their performance Contains the eponymous GROW model (Goals, Reality, Options, Will), now established as the basis for coaching professionals Clear, concise, hands-on and reader-friendly, this is a coaching guide written in a coaching style. This new edition digs deep into the roots of coaching, particularly transpersonal psychology, a useful model for personal development and in-depth coaching. There are new coaching questions and fresh chapters on emotional intelligence and high-performance leadership. Whitmore also considers the future of coaching and its role in the transformation of learning and workplace relationships, as well as illustrating how coaching can help in a crisis.

    • Coaching Students with Executive Skills Challenges, Second Edition

      د.إ150.00

      The introduction frames executive‑skills coaching as a practical, strengths‑based intervention for students who struggle with planning, organization, emotional regulation, task initiation, and other core cognitive processes. Dawson and Guare emphasize that executive skills are trainable, not fixed traits, and that students thrive when adults provide structured support, explicit strategies, and consistent feedback.

    • Coaching, Mentoring and Organizational Consultancy

      د.إ450.00

      Covering the essential key skills and personal development of the successful coach, mentor or supervisor, with guidelines for practice.

    • Code Noi

      د.إ100.00

      Code Noir is a cookbook steeped in history. Not just because of the title, which hits on a seventeenth-century decree in which King Louis XIV recorded how enslaved Africans in the French colonies were to be treated, but also because it deals with the

    • College Algebra with Trigonometry

      د.إ220.00

      Barnett, Ziegler, Byleen, and Sobecki’s College Algebra with Trigonometry text is designed to be user friendly and to maximize student comprehension by emphasizing computational skills, ideas, and problem solving as opposed to mathematical theory. The large number of pedagogical devices employed in this text will guide a student through the course. Integrated throughout the text, students and instructors will find Explore-Discuss boxes which encourage students to think critically about mathematical concepts. In each section, the worked examples are followed by matched problems that reinforce the concept being taught. In addition, the text contains an abundance of exercises and applications that will convince students that math is useful. A MathZone site featuring algorithmic exercises, videos, and other resources accompanies the text.

    • College Mathematics for Business, Economics, Life Sciences and Social Sciences, Global Edition

      د.إ260.00

      For courses covering finite mathematics and/or calculus for students in business, economics, social sciences, or life sciences. Barnett/Ziegler/Byleen is designed to help students help themselves succeed in the course. This text offers more built-in guidance than any other on the market―with special emphasis on prerequisites skills―and a host of student-friendly features to help students catch up or learn on their own. The content is organized into three parts: (1) A Library of Elementary Functions (Chapters 1-2), (2) Finite Mathematics (Chapters 3-9), and (3) Calculus (Chapters 10-15). This program provides a better teaching and learning experience. Here’s how: Personalized learning with MyMathLab®: the accompanying MyMathLab course provides online homework and learning tools that help students help themselves succeed. More than 6,900 exercises in the text help you craft the perfect assignments for your students, with plenty of support for prerequisite skills. Built-in guidance helps students help themselves learn course content. Flexible coverage allows instructors to use this text in a way that suits their syllabus and teaching style.

    • Comfort Food The Cowboy Way:

      د.إ130.00

      The stars of the YouTube channel Cowboy Kent Rollins and the authors of the hit cookbook A Taste of Cowboy, Kent and Shannon Rollins, share more than 125 hearty recipes of c

    • Company Law

      د.إ160.00
      The fourth edition of Company Law brings clarity and sophisticated analysis to the ever-changing landscape of company law. Hannigan captures the dynamism of the subject, places the material in context, highlights its relevance and topicality, and guides students through all the major areas studied at undergraduate level. The book is divided into five distinct sections covering corporate structure (including legal personality and constitutional issues), corporate governance (including directors’ duties and liabilities), shareholders’ rights and remedies (including powers of decision-making and shareholder engagement), corporate finance (including share and loan capital), and corporate rescue and restructuring (including liabilities arising on insolvency). The author’s accessible writing style and comprehensive approach to the subject makes this an idea textbook for students of company law.
    • Company Law

      The Core Text series takes the reader straight to the heart of the subject, providing a reliable and invaluable guide for students of law at all levels. Written by leading academics and renowned for their clarity, these concise texts explain the intellectual challenges of each area of the law. Company Law gives an authoritative and accurate account of key principles and demystifies this complex area of law without oversimplification. The text also includes valuable coverage of corporate governance and theory, including the current debates surrounding these areas. Company Law provides the perfect balance between depth, concision, and accessibility.

    • Complete Criminal Law

      د.إ300.00
      Complete Criminal Law: Text, Cases, & Materials offers a student-centered approach to the criminal law syllabus. A clear and concise explanation of general legal principles is combined with fully integrated extracts from the leading cases and a wide range of academic materials. The extracts have been carefully selected to ensure that they are detailed enough to illustrate the point of law under consideration, but succinct enough not to disrupt the flow of the text or to intimidate the student new to the study of criminal law. The book has been carefully structured with the needs of the student firmly in mind. Each chapter begins with basic principles, and gradually covers all the core topics a student needs to know. Unique to this textbook is the extent to which the law is placed firmly in its social context. This will reinforce understanding by relating essential aspects of the law to vital social and moral problems. Throughout the text a range of learning features are employed to consolidate understanding and encourage application: ‘thinking points’ containing reflective and short answer questions, definition boxes, summary points, diagrams, and problem/essay questions (with guidance on answering all questions on the accompanying Online Resource Centre). Chapter summaries and further reading recommendations provide the perfect springboard for further research. This innovative text aims to engage the reader in an active approach to learning and to stimulate reflection about the role of criminal law in society. Online Resource Centre Student resources – Annual updates – Links to relevant websites – Answer guidance on problem questions and ‘thinking points’ from the text – Extra exam style questions with answers guidance Lecturer resources – Test bank of 200 multiple choice questions
    • Complete EU Law: Text

      د.إ290.00

      Complete EU Law combines extracts from leading cases and articles with expert author commentary in a concise and student-friendly format. The broad range of key topics taught on EU law modules are thoroughly covered, including full chapters on human rights and competition law. The Complete titles are ambitious in their scope; they’ve been carefully developed with teachers to offer law students more than just a presentation of the key concepts. Instead they offer a complete package. Only by building on the foundations of the subject, by showing how the law works, demonstrating its application through extracts from cases and judgments, and by giving students the tools and the confidence to think critically about the law will they gain a complete understanding. This text is also supported by an Online Resource Centre which includes: * An interactive timeline and map illustrating the development of the EU and providing essential background knowledge of the Union and its Member States * Video clips from the European Commission showing key moments in EU legal history * Updates from the authors allowing students to stay on top of key developments in EU law * Self-test questions with instant feedback to help check understanding and assist with revision * Outline answers to assessment questions to help develop essay and problem-solving skills ahead of exams

    • Complete Guide to Writing Web-Based Advertising Copy to Get the Sale: What You Need to Know Explained Simply

      د.إ120.00
      Since the advent of the Internet and since more and more people are making purchases online, writers have had to adapt to composing copy for the Web. Contrary to what many people think, writing for the Web and writing for print are not the same and involve very different skill sets. Instead of struggling to find the right words, copywriters should read this new book from cover to cover to discover how to write sales-generating copy. The Complete Guide to Writing Web-based Advertising Copy to Get the Sale will teach you how to make your copy readable and compelling, how to reach your target audience, how to structure the copy, how to visually format the copy, how to forget everything you ever learned about writing, how to pull in visitors, how to convince visitors to buy, how to outline and achieve your goals, how to create a customer profile, how to create a unique selling position, how to include searchable keywords in the copy, how to convert prospects to paying customers, and how to compose eye-catching headlines. In addition, you will learn about the trends in Web-based advertising; the categories of advertising; the important information that needs to be included in your copy, such as what you are selling, what sets your product apart from the competition s, where you are located, what makes your product affordable, and why you yourself would buy the product; writing in the inverted pyramid style; the do s and don ts of Web-based advertising; and key phrases to incorporate in your copy. We will also provide you with some common mistakes to avoid and tips for writing, revising, and proofreading. By incorporating the principles in this book, you will take your Web-based advertising copy from boring to brilliant, while boosting your sales and increasing your customer traffic.
    • CompTIA Security+ Practice Tests

      د.إ60.00

      CompTIA Security+ Practice Tests: Exam SY0-701, Third Edition, prepares you for the newly updated CompTIA Security+ exam. You’ll focus on challenging areas and get ready to ace the exam and earn your Security+ certification. This essential collection of practice tests contains study questions covering every single objective domain included on the SY0-701. Comprehensive coverage of every essential exam topic guarantees that you’ll know what to expect on exam day, minimize test anxiety, and maximize your chances of success.

      You’ll find 1000 practice questions on topics like general security concepts, threats, vulnerabilities, mitigations, security architecture, security operations, and security program oversight. You’ll also find:

    • Computer Networking

      د.إ300.00

      Building on the successful top-down approach of previous editions, the Sixth Edition of Computer Networking continues with an early emphasis on application-layer paradigms and application programming interfaces (the top layer), encouraging a hands-on experience with protocols and networking concepts, before working down the protocol stack to more abstract layers. This book has become the dominant book for this course because of the authors’ reputations, the precision of explanation, the quality of the art program, and the value of their own supplements.

    • Consciousness: An Introduction

      د.إ250.00
      Is there a theory that explains the essence of consciousness? Or is consciousness itself just an illusion? The ‘last great mystery of science’, consciousness is a topic that was banned from serious research for most of the last century, but is now an area of increasing popular interest, as well as a rapidly expanding area of study for students of psychology, philosophy and neuroscience. This ground-breaking textbook by best-selling author Susan Blackmore was the first of its kind to bring together all the major theories of consciousness studies, from those based on neuroscience to those based on quantum theory or Eastern philosophy.

      The book examines topics such as how subjective experiences arise from objective brain processes, the basic neuroscience of consciousness, altered states of consciousness, out of body and near death experiences and the effects of drugs, dreams and meditation. It also explores the nature of self, the possibility of artificial consciousness in robots, and the question of whether animals are conscious.

      The new edition has been fully revised to include the latest developments in neuroscience, brain scanning techniques, and artificial consciousness and robotics. The new website includes self-assessment exercises, advanced further reading, flashcards and MCQs.

      For all those intrigued by what it means to be, to exist, this book could radically transform your understanding of your own consciousness.

    • Construction Business Management

      د.إ200.00

      The introduction explains that the construction industry is a high-risk business where technical expertise alone is not enough to ensure success. Construction managers must also understand business principles to effectively manage projects, people, finances, and risks.

      Key ideas include:

      • Construction as a business: Successful construction companies require sound management practices in addition to engineering and technical skills.
    • Construction Law

      د.إ75.00

      The introduction explains that construction law is a specialized area of law governing the planning, procurement, execution, and completion of construction projects. It emphasizes that construction projects involve many parties—such as employers, contractors, subcontractors, consultants, and suppliers—whose relationships are primarily regulated by contracts. The book introduces the legal principles that apply to these relationships, including contract law, tort, statutory obligations, and dispute resolution. It also highlights the importance of standard forms of construction contracts (such as JCT, NEC, and FIDIC) and explains that construction law combines legal principles with the practical realities of the construction industry. The introduction outlines the book’s aim of providing a clear and practical guide for students, lawyers, engineers, architects, quantity surveyors, and construction professionals.

    • Consumer Behavior

      د.إ230.00

      Consumer Behavior, 9e takes a classic empirical and marketing segmentation approach that helps students learn consumer behavior.

    • Consumer Behavior

      د.إ120.00

      This is a Pearson Global Edition.  The Pearson Editorial team worked closely with educators around the world to include content especially relevant to students outside the United States.

       

      For undergraduate and graduate consumer behavior courses.

      The text that set the standard for consumer behavior study.

      Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.

      The tenth edition captures the impact of new media on consumer behavior and focuses on the marketers’ ability to learn more about customers’ purchases in order to implement strategy with greater precision.

    • Consumer Behavior: Buying, Having, and Being, Global Edition

      د.إ450.00

      A #1 best-selling text for consumer behaviour courses, Solomon’s Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how having (or not having) certain products affects our lives; specifically, how these items influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the 13th Edition, up-to-date content reflects major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students. This makes it easy to apply the theory outside of the classroom and maintain an edge in the fluid and evolving field of consumer behaviour.

    • Consumer Behaviour

      د.إ290.00

      Building on the success of the first edition , the new edition of of Consumer Behaviour has been  fully revised and updated to be even more student friendly.

      Through the author teams seven decades of teaching and  researching experience they have discovered that the application of concepts via practical examples is the best delivery method for effective lerning. Consumer Behaviour is a European text that is built around how students actaully learn consumer behaviour.

      Evans, Foxall and Jamal offer a mainstream consumer behaviour textbook, based on semesterised compulsory or optional modules on undergraduate and postgraduate business and marketing programmes. The student centred approach is manifested in the use of cases and exercises to be used in participative and applied ways, reflecting the clear trend towards student centred and application-based marketing courses.

    • Contemporary Issues in Marketing and Consumer Behaviour

      د.إ220.00

      An exciting new book that covers all the latest buzzwords within marketing and consumer behavior: building brand cultures; gender; ethics; sustainable marketing; the green and the global consumer among many more.

      Importantly, Contemporary Issues in Marketing and Consumer Behaviour makes clear links between theory and practice in marketing. It also locates the recent development of both marketing ideas and applications within the wider global, social and economic contexts.

    • Contemporary Management

      د.إ160.00
      When first introduced, Contemporary Management, by Jones and George made a huge splash with its innovative voice, content, pedagogy, design, and package. The cutting-edge 4th Edition continues to redefine what principles of management texts should look, sound, and feel like. As an author team Gareth Jones and Jennifer George are uniquely qualified to write about both the strategic and organizational challenges managers face. No Management textbook author team today matches their combined research and text-writing experience. Contemporary Management is a comprehensive text that surveys the theoretical underpinnings of modern management thought and research. Through a variety of real world examples from small, medium, and large companies it shows the reader how those ideas are used by practicing managers. While the organization of this text follows the mainstream functional approach of planning, organizing, leading, and controlling its chapters can be used flexibly and instructors can organize their management course according to the format they are most comfortable with. One of the most popular features of the book has always been its focus on the “Manager as a Person,” which discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems. In the 4th Edition, the authors expand on this theme by discussing the importance of management competencies–the specific set of skills, abilities, and experiences that gives one manager the ability to perform at a higher level than another in a specific context. The themes of diversity, ethics, and information technology have also been greatly expanded in the 4th Edition through chapters dedicated to each of these topics as well as in-text examples, photographs, “unboxed” stories, and the end-of-chapter material – all areas of importance that truly serve to bring to life the workplace realities that today’s student will encounter in the course of a career.
    • Contemporary Strategy Analysis

      د.إ450.00
      Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. The interactive e-book previously included with the 8th edition of this textbook is no longer available. The resources offered in this e-book are available by accessing the book companion site.
    • Contemporary Tourist Behaviour: Yourself and Others as Tourists

      د.إ250.00

      The behaviour of tourists – what their motivations are, what impact their behaviour has on the places they visit, the decisions they make – is a fundamental aspect in understanding the tourism industry as a whole. Contemporary Tourist Behaviour provides an in-depth examination of how and why tourists behave as they do, and how this is perceived by hosts and outside agencies, covering national characteristics of tourists from around the world, effects of everyday events and governmental and environmental factors, and tourists’ consideration of sustainable principles.

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