Professional Books

This new text provides an engaging and stimulating introduction to the central concepts, themes and ongoing research in educational psychology today.

The text clearly and concisely presents the key ideas, but equally encourages undergraduate and postgraduate psychology students to go beyond the text to read primary sources, and to develop an awareness of the controversies, complexities, and unresolved issues in a topic area.

At the heart of the text is also an emphasis on developing the skills of how to read and use journal articles and how to critically evaluate sources of information.

A website accompanying the book at www.pearsoned.co.uk/markswoolfson provides starter links to primary journal papers for key topics.

Elementary Statistics: Picturing the World makes statistics approachable with stepped-out instruction, extensive real-life examples and exercises, and a design that fits content to each page to make the material more digestible. The text’s combination of theory, pedagogy, and design helps students understand concepts and use statistics to describe and think about the world. The 7th Edition incorporates a thorough update of key features, examples, and exercises.

For use in undergraduate engineering programs incorporating ethics topics.
Engineering Ethics serves as both a textbook and a resource for the study of engineering ethics. It is written to help future engineers be prepared for co

This volume presents a union of theoretical and practical pedagogical perspectives on materials design and development. This volume provides an incisive overview of the current state of materials design in language teaching. Seventeen original chapters explore the issues involved in the design, implementation, and evaluation of materials in language programs in a wide variety of settings and contexts. This stimulating collection considers different approaches to materials design – including teacher-developed classroom materials, commercial materials, and technology-driven materials. Discussion questions and tasks follow each chapter to make this volume useful to both prospective and practicing teachers alike.

This new edition completely up-dates the text and takes account of recent work. New material replaces existing information so that individuals such as Michelle Mone (taking on giants) and Ken Morrison, and the stories of Yo Sushi and Lonely Planet are included.The following features are incorporated :Social enterprises (which generate income) are separated from community based ventures which are more grant dependent. The story of Aspire will be introduced and The Storm Model Agency The chapter on the Entrepreneurs of Silicon Valley is to be re-crafted and moved towards the end of the book. It covers both the entrepreneurs and the process and context issues that have helped explain the Silicon Valley phenomenon. The New Internet Entrepreneurs chapter is now to come immediately after Chapter 4 and will be rewritten to include new stories on E-Bay (success) and e-Toys (failure).. There is to be a stronger section on the characteristics of ‘The Entrepreneur Enabler’ – people who advise and support entrepreneurs . Web support materials and worked examples are to be written for academic adoptions.

Entrepreneurship& Small Business examines how firms develop from start-up, both tracing growth and exploring failure. It studies entrepreneurs – what motivates them, how they manage and lead, and how certain defining characteristics they possess can help shape the businesses they run. The book outlines good management practice for students and encourages and develops entrepreneurial skills. Clearly structured and accessibly presented, the comprehensive coverage includes accounting control and decision-making, as well as chapters on family businesses, corporate, international and social entrepreneurship. Case insights, long case studies and discussion scenarios are used to practically demonstrate how concepts are implemented in successful small and growing companies. Burns’ text is ideal for undergraduates, MBA students, and students taking specialist postgraduate modules on Entrepreneurship, Enterprise, Small Business Management and New Venture Creation within business and management courses.

“Inspiring people to care about the planet …” In the new edition of ENVIRONNMENTAL SCIENCE, authors Tyler Miller and Scott Spoolman have partnered with the National Geographic Society to develop a text that will equip you with the inspiration and knowledge you need to make a difference solving today’s environmental issues. Exclusive content highlights important work of National Geographic Explorers and Grantees and features over 180 new photos, maps, and illustrations that bring course concepts to life. Using this empowering book, you will learn how nature works, how you interact with it, and how you can use various scientific principles based on how nature has sustained life on the earth for billions of years to live more sustainably.

The 2nd edition of this widely-acclaimed book about the Equality Act 2010 by one of its leading architects brings forward the story of how and why this historic legislation was enacted and what it means, to cover the first 4 years of its implementati

This concise and accessible textbook covers all of the key quantitative methods needed to solve everyday business problems.  Les Oakshott’s clear and friendly writing style guides students from basic statistics, through to advanced topics, such as hypothesis testing and time series, as well as operational research techniques such as linear programming and inventory management.  Step-by-step instructions and accompanying activities will help students to practice and gain confidence in carrying out techniques. The book’s coverage is fully grounded within the real world of business. Real-life case studies open every chapter and numerous examples throughout demonstrate why quantitative techniques are needed for a business to be successful.
An ideal textbook for undergraduate students of business, management and finance, it is also widely used by MBA students and postgraduates.