Showing 151–180 of 829 results
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Context and Culture in Language Teaching
د.إ200.00This book focuses attention on cultural knowledge not just as a necessary aspect of communicative competence, but as an educational objective in its own right-as an end, as well as a means, of language learning.
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Convergent Journalism: An Introduction: Writing and Producing Across Media
د.إ230.00Convergent Journalism: An Introduction is a pioneering textbook that will teach you how to master the skills needed to be a journalist in today’s converged media landscape. This book shows you what makes a news story effective, and how to identify the best platform for a particular story, whether it’s the Web, broadcast or print. The bedrock tenets of journalism remain at the core of this book, including information dissemination, storytelling, audience engagement. After establishing these journalism basics, the book goes into great detail on how to tailor a story to meet the needs of various media.
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Cooking for Good Times
د.إ80.00Celebrated chef Paul Kahan’s game plan and recipe repertoire of rustic, super-delicious, low-stress food to cook for gatherings.
NAMED ONE OF THE BEST COOKBOOKS OF THE YEAR BY THE
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Corporate Financial Management with
د.إ150.00Corporate Financial Management, 6 th edition by Arnold and Lewis is the latest version of this comprehensive guide to the subject, written by leading authors in the financial world. This edition is ideal for students who study the topic either as a standalone subject or as part of their wider studies within business accounting, finance, banking, or economics. The book offers a complete study of the theory and practice in corporate finance, exploring a range of topics, including investment appraisal, risk and return, and sources of finance. It also discusses concepts that involve risk management, including derivatives, giving a unique treatment of corporate value. Accessible and easy to understand, the text is designed to teach you how to make informed, successful financial decisions by offering a variety of real-world case studies that apply important business concepts from theory to action. The current, thoroughly updated edition includes a plethora of existing and updated features that will support your understanding of the concepts presented in each chapter. Key features With a clear layout and a range of additional resources to support your understanding of the key concepts introduced, this must-have book will help you succeed in your studies and prepare you for the real financial world. This title is supported by MyFinanceLab , an online homework and tutorial system which can be used by students for self-directed study, or instructors who can choose to fully integrate this eLearning technology into the delivery of their course. If you would like to purchase both the physical text and MyLab Accounting search 9781292169415 Corporate Financial Management, 6 th Edition with MyFinanceLab . Package consists 9781292169385 Corporate Financial Management, 6 th Edition Pearson eText MyFinanceLab is not included. Students, if MyFinanceLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyFinanceLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. -
Corrections In The 21St Century by Frank Schmalleger and John Ortiz Smykla
د.إ300.00The introduction of this edition positions corrections as a rapidly evolving field, shaped by new technologies, shifting public expectations, legal reforms, and changing philosophies about punishment and rehabilitation. Schmalleger and Smykla frame corrections not as a static system but as a complex, adaptive network of institutions, policies, and professionals responding to modern challenges.
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Cost Accounting, Global Edition
د.إ185.00Horngren’s Cost Accounting, defined the cost accounting market and continues to innovate today by consistently integrating the most current practice and theory into the text. This acclaimed, market-leading text emphasizes the basic theme of “different costs for different purposes,” and reaches beyond cost accounting procedures to consider concepts, analyses, and management. This edition incorporates the latest research and most up-to-date thinking into all relevant chapters and more MyAccountingLab® coverage! MyAccountingLab is web-based tutorial and assessment software for accounting that not only gives students more “I Get It” moments, but gives instructors the flexibility to make technology an integral part of their course, or a supplementary resource for students.
Please note that the product you are purchasing does not include MyAccountingLab.
MyAccountingLab
Join over 11 million students benefiting from Pearson MyLabs.
This title can be supported by MyAccountingLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyAccountingLab to accelerate your learning? You need both an access card and a course ID to access MyAccountingLab.
These are the steps you need to take:
1. Make sure that your lecturer is already using the system
Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.
2. Check whether an access card has been included with the book at a reduced cost
If it has, it will be on the inside back cover of the book.
3. If you have a course ID but no access code, you can benefit from MyAccountingLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyAccountingLab (ISBN : 9781292079080)
4. If your lecturer is using the MyLab and you would like to purchase the product…
Go to www.myaccountinglab.com to buy access to this interactive study programme.
For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator
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Country House Living
د.إ250.00Following her success with Nora Murphy’s Country House Style, Murphy celebrates a selection of homes and their homeowners, each exemplifying a different style.
For Nora Murphy,a country house isn’t so much a place as it i
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Crafting and Executing Strategy
د.إ270.00Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts 2024 Release has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies
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Creative Homes
د.إ180.00A fascinating glimpse into the evocative, eclectic and carefully curated homes of artists, designers and other creatives.
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Critical Debates in Tourism
د.إ160.00In this volume tourism experts collectively discuss and debate some intriguing questions that the tourism industry poses, such as the relevance of mass tourism, the dilemma of authenticity, whether small tourism is beautiful, whether volunteer tourism is benign, whether tourism contributes to climate change, as well as many others. The book brings together the expertise of 35 renowned international scholars of tourism to examine these perplexing issues. Multidisciplinary in its content, it touches upon anthropology, sociology, geography, climatology, biosciences, and planning and development aspects of tourism. The book provides a dialogue for an academic discussion which challenges research conservatism and stereotypes in tourism studies. It will encourage scholars to test the consistency of critical notions whose heuristic value is often taken for granted. The book will benefit graduates, research scholars and those involved in organizing the industry sustainably.
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Critical Psychology: An Introduction
د.إ350.00The Second Edition of Critical Psychology: An Introduction extends the original’s comprehensive and accessible critique of mainstream psychology. The First Edition quickly became critical psychology’s entry point, introducing readers around the world to the growing challenge to psychology’s moral, political, and scientific status. Fully revised, reconfigured and expanded, this new book explores critical psychology’s continued growth and diversification, offers practical advice, and notes significant theoretical and political dilemmas confronting critical psychologists today. While other texts focus on narrower specialties within critical psychology or on specific theoretical or methodological perspectives, Critical Psychology retains its focus on critical psychology as a whole.
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Cryptography and Network Security
د.إ300.00For one-semester, undergraduate- or graduate-level courses in Cryptography, Computer Security, and Network Security
A practical survey of cryptography and network security with unmatched support for instructors and students
In this age of universal electronic connectivity, viruses and hackers, electronic eavesdropping, and electronic fraud, security is paramount. This text provides a practical survey of both the principles and practice of cryptography and network security. First, the basic issues to be addressed by a network security capability are explored through a tutorial and survey of cryptography and network security technology. Then, the practice of network security is explored via practical applications that have been implemented and are in use today. An unparalleled support package for instructors and students ensures a successful teaching and learning experience.
Teaching and Learning Experience
To provide a better teaching and learning experience, for both instructors and students, this program will:
- Support Instructors and Students: An unparalleled support package for instructors and students ensures a successful teaching and learning experience.
- Apply Theory and/or the Most Updated Research: A practical survey of both the principles and practice of cryptography and network security.
- Engage Students with Hands-on Projects: Relevant projects demonstrate the importance of the subject, offer a real-world perspective, and keep students interested.
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Customer Relationship Management
د.إ300.00Customer Relationship Management gives a well-balanced coverage of strategy and organisation, marketing aspects, analytical CRM, operational CRM, CRM systems and their implementation. It is the only comprehensive academic text to cover the entire scope of CRM from a marketing management angle.
Geared to MBA students and advanced undergraduate students, as well as those taking courses on CRM, direct marketing, relationship marketing, database management or business intelligence, the book is also appropriate for graduate students in information management attending courses on CRM and participants in specific CRM/database management.
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Customer Service
د.إ590.00Customer Service: Career Success through Customer Loyalty, provides a systematic process for building service skills that all business people need. Presented in a friendly, conversational manne
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Cybersecurity – Attack and Defense Strategies – Third Edition
د.إ185.00Updated edition of the bestselling guide for planning attack and defense strategies based on the current threat landscape Key Features: Updated for ransomware prevention, security posture management in […]
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Dad Truths
د.إ80.00“Dad Truths is the anti-parenting anthem for dads who love but are terrified of their kids”–
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Data Analysis and Machine Learning with Kaggle
د.إ218.00Get a step ahead of your competitors with insights from over 30 Kaggle Masters and Grandmasters. Discover tips, tricks, and best practices for competing effectively on Kaggle and […]
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Data Engineering with Apache Spark, Delta Lake, and Lakehouse
د.إ220.00Understand the complexities of modern-day data engineering platforms and explore strategies to deal with them with the help of use case scenarios led by an industry expert in […]
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Databases Illuminated
د.إ500.00Buy with 0% installments and pay AED 41.67 for 12 months with select banks. Payment Plans“Databases Illuminated is designed to help students integrate theoretical material with practical knowledge, using an approach that applies theory to practical database implementation. The book helps students understand the difference between traditi -
Daylight Science and Daylighting Technology
د.إ450.00Sunlight profoundly influences the Earth’s atmosphere and biosphere. Nature fuels the evolution of all living things, their visual systems, and the manner in which they adapt, accommodate, and habituate.
Sun luminance measurements serve as d
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Death March
د.إ350.00Historically, all software projects have involved a certain degree of risk and pressure — but many of the projects in today’s chaotic business environment involve such intense pressure that they are referred to colloquially as “death-march” projects — i.e., projects whose schedules are so compressed, and/or whose budgets, or resource (people) assignments are so constrained, that the only “obvious” way to succeed is for the entire team to work 16 hours a day, 7 days a week, with no vacations until the project is finished. While the corporate goal of such projects is to overcome impossible odds and achieve miracles, the personal goal of the project manager and team members often shrinks down to mere survival: keeping one’s job, maintaining some semblance of a relationship with one’s spouse and children, and avoiding a heart attack or ulcer. This new and thoroughly-updated edition of Ed Yourdon’s book takes into account many of the changes that have taken place in the more than six years since the publication of the first edition.
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Deeper Than Indigo: Tracing Thomas Machell
د.إ230.00After discovering the diaries of Victorian explorer Thomas Machell in the dusty recesses of the British Library, Jenny set out on her own voyage, tracing his footsteps across oceans and continents for ten years, on a quest to discover and understand this extraordinary character. In 2010 she travelled alone to India on the last cargo ship to accept passengers. The journey was as treacherous as it had been in Thomas’s day and Jenny was advised to hide below deck and sleep with a knife by her bed and dollars sewn into her jacket. She narrowly escaped attack as naval ships intercepted a pirate ‘mothership’ spotted off the Yemeni coast. Jenny’s journey ends as she finally discovers Thomas’s overgrown grave when travelling with herdaughter after over 15 years of searching. Through a combination of the author’s own memoirs, sketches and recollections of travels, entwined with Thomas Machell’s tales and intricate drawings, Deeper than Indigo offers a unique insight into the social history of British colonialism at its height, from the East India Company to the Raj, while telling the story of a forgotten pioneer, whose startling diaries shed a surprisingly progressive light on European colonialism.
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Design for New Media
د.إ450.00New media is like a giant jigsaw puzzle; a combination of different skills and media. We know all about the pieces, but the biggest problem is putting them all together to get the ‘big picture’ of new media design. Design for New Media gives a unified approach to looking at the area, covering both the separate elements, and putting them in the context of new media design as a whole. The book is divided into four sections; The first section considers some of the issues that arise from designing with new and developing technology. The author then moves on to look at the ‘building blocks’ of new media (sound, colour and animation), and their role in the design of a new media product is explained. The third section covers interaction design and those elements of new media that are connected with the use and understanding of the product. Finally, the process of design itself is considered in a practical way; how do you take that first step in designing a new media product?
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Designing and Conducting Mixed Methods Research
د.إ460.00New to the Third Edition is a focus now on three core mixed methods designs, plus their application (in a new Chapter 4) to four additional methodological approaches: intervention trials; case studies; participatory-social justice designs; and program evaluations. Also included is expanded discussion throughout on integration of quantitative and qualitative data and results; more attention to the use of theory in mixed methods research; discussion of current advances with mixed methods research and suggested techniques and strategies that might make a mixed methods study more sophisticated and state-of-the-art; and a new conclusion that pulls together the key elements of the core designs from the standpoint of incorporating all of the steps in the process of research: the final chapter now summarizes the entire process in one table.
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Designing for Newspapers and Magazines
د.إ200.00A hugely beneficial introduction to students and professionals in print media and design, Designing for Newspapers and Magazines offers guidance on how to produce attractive publications and how to tailor them to their target audience using colour, text placement, typography and images.
Written by an experienced journalist and designer, the book details the elements of good design and provides instruction on how to get the most of computers and computer-aided design.
The book examines a broad range of local and national publications including The Sun, The Daily Mirror and Glamour magazine and explains the reasoning that underpins their design choice, including:
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Designing the User Interface
د.إ280.00The much-anticipated fourth edition of Designing the User Interface provides a comprehensive, authoritative introduction to the dynamic field of human-computer interaction (HCI). Students and professionals learn practical principles and guidelines needed to develop high quality interface designs―ones that users can understand, predict, and control. It covers theoretical foundations, and design processes such as expert reviews and usability testing. Numerous examples of direct manipulation, menu selection, and form fill-in give readers an understanding of excellence in design. Recent innovations in collaborative interfaces, online help, and information visualization receive special attention. A major change in this edition is the integration of the World Wide Web and mobile devices throughout the book. Chapters have examples from cell phones, consumer electronics, desktop displays, and Web interfaces.
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Designing, Delivering and Evaluating L&D : Essentials for Practice
د.إ300.00As the global economy has changed and thus organizations with it, more learning is delivered at and through work and individuals are encouraged to utilise the opportunities that advances in technology have brought to take charge of their own learning. Essential reading for the CIPD Level 7 Advanced postgraduate unit Designing, Delivering and Evaluating Learning and Development Provision, Designing, Delivering and Evaluating L&D critically examines the contextual factors impacting upon these activities in organizations. With case studies from the public, private and voluntary sectors as well as examples of international practice, the book helps to identify some of the challenges L&D professionals face in a range of environments. Designing, Delivering and Evaluating L&D is suitable not just for students working towards a CIPD Level 7 qualification, but also for those studying more general business and management degrees, as well as anyone who may have studied the subject previously and wishes to engage in continuous professional development with regard to this key HR practice. Online supporting resources include an instructor’s manual, lecture slides and web links. -
Developing as a Reflective Early Years Professional
د.إ450.00An up to date and accessible text that takes a critical approach to key themes within the early years, with a focus on reflective practice.
The early years sector is subject to constant government scrutiny and policy review. Sound reflective skills can empower practitioners at all levels and the sector as a whole to respond confidently to change. In addition, the introduction of the new Early Years Foundation Stage has enshrined within it the concept of reflective practice and the new Ofsted inspection schedule highlights the importance of self-evaluation and of being part of a reflective team.
The text examines theories and research into the nature of reflective practice, how it can be used and how it can improve practice and produce a more responsive and thoughtful, research-based workforce for young children and their families. A range of themes, including global childhood poverty, observation and assessment, leadership, and multi-professional working, are then explored, highlighting the importance and application of reflection throughout these areas of research and practice.
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Developing People and Organisations
د.إ260.00One of three books developed to cover the entire intermediate level CIPD qualification. This title focuses on optional HRM units. The other titles consist of Studying Human Resource Management and Managing People and Organisations.
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Developing Skills for Business Leadership
د.إ300.00Written for the CIPD module, Developing Skills for Business Leadership, this text is also ideal for postgraduate business students taking a module in professional development, career development or management skills.
































