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    • Anatomy in Motion:

      د.إ250.00

      Anatomy in Motion is an expansive collection of incredibly detailed photography and overlaid illustrations, showing the human figure in a variety of dynamic movements, at every stage of the action.

    • Q: Skills for Success Reading and Writing

      د.إ250.00

      Q Skills for Success encourages students to think critically and succeed academically.

      Q’s question-centred approach provides a unique critical thinking framework for each unit. This develops key cognitive skills such as analyzing, synthesizing, and evaluating―as well as developing the language skills essential for academic success.

      Learning outcomes are clearly stated at the start and end of the units, with competency self-evaluations and vocabulary check lists featuring the Academic Word List. This enables teachers to define learning outcomes effectively to accreditation bodies.

    • Language Leader Upper Intermediate Coursebook and CD-ROM Pack

      د.إ250.00

      Language Leader is a thought-provoking course ideal for contemporary students who need communication skills for the 21st century. The course includes: Topic areas that stimulate discussion and debate. Clear structure and progression. Solid study and writing skills syllabus. Unique scenario lessons engage students in motivating and enjoyable communicative task.

    • Educational Spaces

      د.إ250.00
      Educational Spaces of the World, is a highly illustrated publication, providing an overview of what is, possibly, the most important, socially responsive design that an architect may pursue. Education can shape lives so the ambience of the learning environment is fundamental. Educational spaces are the focus of all the buildings featured in this volume, ranging from day care facilities to secondary, tertiary institutions, and much more. The projects profiled in this book are by architects who are practiced in educational design and their work is testament to their specialist expertise. Each project showcased has been designed to provide all the services required of the specific educational facility, while also responding to current trends and new developments in this field. In addition, biographies of many of the participating architectural and design firms are provided for readers’ information and interest. This, the latest Educational Spaces volume, continues to be an important documen
    • Fundamentals of Multimedia

      د.إ250.00

      This book offers introductory-to-advanced material on all major aspects of multimedia, including pointers to current links for information and demos at the most advanced level, to form a complete reference. Topics covered include introduction to multimedia, graphics/image data representations, color models in images and video, basics of digital audio, lossy compression, image compression standards, basic video compression techniques, basic audio compression techniques, multimedia networks, and more. For professionals involved in Computer-Aided Engineering, Computer Systems Organization, Computer-Communication Networks, Computing Methodologies, Coding and Information Theory, or anyone interested in a good reference on current multimedia technologies.

    • Guide to the Management Gurus 5th Edition

      د.إ250.00

      The fifth edition of the original, best-selling guide to the ideas of leading management thinkers.

      The ten additional full-length entries range from classic gurus such as Henry Gantt and the Gilbreth time-and-motion pioneers to the latest thinkers influencing 21st-century business, including Clayton Christensen, master of innovation theory, and Karen Stephenson with her ground-breaking insights into human networks.

    • Accounting and Finance for Non-Specialists

      د.إ250.00
      Accounting and Finance for Non-Specialists, Ninth Edition Peter Atrill & Eddie McLaney “Attractive, compact and informative book” Chris Grover, University of Winchester “Written in a fluent and readable style and supplemented by numerous real world examples, Accounting and Finance for Non-Specialists is pretty unique in the field.” Navjot Sandhu, Birmingham City University This market-leading text offers an accessible, effective introduction to key accounting and finance topics. With a focus on decision-making, Accounting and Finance for Non-Specialists also teaches you how to apply your learning to real-world business scenarios. The 9th edition retains the popular real world examples, progress checks, activities and exercises, and updates the coverage using an informal and engaging narrative. Key Features Up-to-date coverage, including the latest IFRSs Accessible step-by-step approach helps you master the subject one step at a time New real world examples provide opportunities to apply and develop techniques New progress checks, activities and exercises reinforce learning Focus on decision-making prepares you for careers in business Peter Atrill is a freelance academic and author working with leading institutions in the UK, Europe and SE Asia. He was previously Head of Accounting and law and Head of Business and Management at the Plymouth University Business School. Eddie McLaney is Visiting Fellow in Accounting and Finance at Plymouth University.
    • Food Studies

      د.إ250.00

      The introduction explains that food studies is a growing interdisciplinary field that examines food not only as a source of nutrition but also as a reflection of culture, identity, history, society, economics, and human behavior. Because food connects many areas of human life, researchers use different methods and perspectives to understand its meaning and impact

    • International Human Resource Management

      د.إ250.00

      International Human Resource Management offers coverage of international, comparative and cross-cultural HRM. Ideal for students taking this subject for the first time or studying in their second language, this title balances theory with cases and examples from across the globe. Its wealth of contributors providing expert knowledge of specific countries and regions makes this a truly international text.

      It combines three approaches of study:

      International – theme focused (resourcing, talent in an international context), Comparative – country focused (India and HRM, China and HRM) and Cross-cultural – linking HR to wider organisation (leadership in international context).

    • Management Accounting for Business Decisions

      د.إ250.00

      Excludes the technical and more advanced content that is required by specialist accounting students, but offers the general business student a firm foundation in management accounting.

    • Financial Institutions Management

      د.إ250.00

      Saunders and Cornett’s Financial Institutions Management: A Risk Management Approach provides an innovative approach that focuses on managing return and risk in modern financial institutions. The central theme is that the risks faced by financial institutions managers and the methods and markets through which these risks are managed are becoming increasingly similar whether an institution is chartered as a commercial bank, a savings bank, an investment bank, or an insurance company. Although the traditional nature of each sector’s product activity is analysed, a greater emphasis is placed on new areas of activities such as asset securitisation, off-balance-sheet banking, and international banking.

    • Economics for Managers, Global Edition

      د.إ250.00

      Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course.

      To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand.

      The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student.

    • Differentiated Science Inquiry by Douglas J. Llewellyn – Paperback

      د.إ250.00

      “This very readable book beautifully ties together inquiry, motivational strategies, and differentiation. With multiple examples of science lessons across disciplines, this important book provides a solid rationale for the importance of differentiated inquiry.”
      ―Susan B. Koba, President-Elect
      National Science Education Leadership Association

      “The author relates his strategies to real-life scenarios and includes hands-on examples that are easy to implement. A must-have for any science teacher!”
      ―Diane Callahan, Middle School Science Teacher
      Fairfield Middle School, OH

      Ignite science learning with differentiated instruction

      Given that each child learns differently, it makes sense that one type of science instruction does not fit all. Best-selling author Douglas Llewellyn gives teachers standards-based strategies for differentiating inquiry-based science instruction to more effectively meet the needs of all students. This book takes the concept of inquiry-based science education to a deeper level with the author′s unique model, including fresh ideas for engaging students and practical tools for differentiating inquiry instruction. The text demonstrates:

      • Methods for determining when and how to provide students with more choices, thereby increasing their ownership and motivation
      • Ways to implement differentiated science inquiry in the main areas of science instruction
      • Strategies for successfully managing the classroom

      Differentiated Science Inquiry offers compelling examples and is filled with helpful how-to′s for modifying existing activities and labs for effective instruction.

    • Basic Business Statistics: International Edition

      د.إ250.00

      Berenson shows students how statistics is used in each functional area of business.

    • Game Development with Unity

      د.إ250.00
      The Unity engine game development tool is a multi-platform engine and editor rolled into one. It is an ideal development tool for independent developers and students, and many pro studios turn to it for fast prototyping. Unity allows developers to create a single game and release it on many platforms including Android, iOS, and the web. This completely updated edition of GAME DEVELOPMENT WITH UNITY is a tutorial-style guide that provides a complete overview of the Unity editor along with step-by-step projects covering every basic functional aspect, from asset importing to publishing. Each chapter includes tutorials and small assignments geared toward making a larger game. You will learn the basics of design and level theory and prototyping concepts in the virtual world. You will also learn how to polish and publish your finished game. A companion website features software, sample levels, source code and more. Start learning Unity today with GAME DEVELOPMENT WITH UNITY, SECOND EDITION.
    • Qualitative Organizational Research: Core Methods and Current Challenges

      د.إ250.00

      This text brings together in one volume the range of methods available for undertaking qualitative data collection and analysis in organizations.

    • Cases to Accompany “Contemporary Strategy Analysis”

      د.إ250.00

      This popular casebook which illustrates the key strategic management concepts and frameworks is now available in a new and updated edition. This title: now includes new case studies on Manchester United, Raisio and the Launch of Benecol Margarine, American Apparel and Outback Steakhouse as well as updated and more condensed versions of cases included in the previous edition; demonstrates current business theory using real business situations, focusing on well-known companies from North America, Europe and Asia; and, can be used to accompany the textbook Contemporary Strategy Analysis or as a stand-alone text.

    • An Introduction to Language

      د.إ250.00

      AN INTRODUCTION TO LANGUAGE is ideal for use at all levels and in many different areas of instruction, including education, languages, psychology, anthropology, teaching English as a Second Language (TESL), and linguistics. All chapters in this best-seller have been revised to reflect recent discoveries and new understanding of linguistics and languages.

    • Strategic Human Resource Management: An International Perspective

      د.إ250.00

      Instructors – Electronic inspection copies are available or contact your local sales representative for an inspection copy of the print version.

      Containing simple explanations of complex ideas and written in plain English, this text has been designed with your needs as a student firmly in mind.

      Whether you are studying at undergraduate or postgraduate level, our team of expert authors will guide and develop your understanding of each key area of the curriculum, from the fundamentals through to critical evaluation towards the end of each chapter.

    • Doing Qualitative Research: A Practical Handbook

      د.إ250.00
      In the fourth edition of his best-selling textbook, David Silverman provides a step-by-step guide to planning and conducting qualitative research. Using real examples from real postgraduate students, the book makes it easy to link theory to methods and shows how to move from understanding the principles of qualitative research to doing it yourself.
      The new edition has been fully updated and now includes:- a brand new chapter on formulating a research question appropriate for qualitative research
      – an expanded discussion of the role of theory in research
      – extended discussion of case study research and the number of cases needed for effective qualitative research
      – further coverage of focus groups and analysing internet data
      – new student examples from around the world
      – a new section on the common pitfalls encountered in qualitative research
      – an expanded companion website with more student examples and videos.

      Filled with exercises to test your understanding and develop your skills, as well as David′s own tips for research success based on years of experience, this book is essential reading for anyone doing qualitative research.

      Available withPerusall―an eBook that makes it easier to prepare for class
      Perusall is an award-winning eBook platform featuring social annotation tools that allow students and instructors to collaboratively mark up and discuss their SAGE textbook. Backed by research and supported by technological innovations developed at Harvard University, this process of learning through collaborative annotation keeps your students engaged and makes teaching easier and more effective. Learn more.

    • Consciousness: An Introduction

      د.إ250.00
      Is there a theory that explains the essence of consciousness? Or is consciousness itself just an illusion? The ‘last great mystery of science’, consciousness is a topic that was banned from serious research for most of the last century, but is now an area of increasing popular interest, as well as a rapidly expanding area of study for students of psychology, philosophy and neuroscience. This ground-breaking textbook by best-selling author Susan Blackmore was the first of its kind to bring together all the major theories of consciousness studies, from those based on neuroscience to those based on quantum theory or Eastern philosophy.

      The book examines topics such as how subjective experiences arise from objective brain processes, the basic neuroscience of consciousness, altered states of consciousness, out of body and near death experiences and the effects of drugs, dreams and meditation. It also explores the nature of self, the possibility of artificial consciousness in robots, and the question of whether animals are conscious.

      The new edition has been fully revised to include the latest developments in neuroscience, brain scanning techniques, and artificial consciousness and robotics. The new website includes self-assessment exercises, advanced further reading, flashcards and MCQs.

      For all those intrigued by what it means to be, to exist, this book could radically transform your understanding of your own consciousness.

    • Information Systems: Foundation of E-Business: International Edition

      د.إ250.00
      THE REALITY BEHIND SYSTEM SUCCESS…Steven Alter’s Information Systems: Foundation of E-Business, fourth edition, emphasizes the essential role information systems play in today’s successful businesses. Viewing information systems from a business perspective, is essential for understanding how e-commerce and e-business really work and for appreciating why technology is not a magic bullet that solves all problems. Most current business practices rely on IT, but successful application of any technology involves much more than the technology itself. Today’s managers need a way to understand and evaluate the impact and use of technology in their businesses. This book is an indispensable tool for business and IT students because it: *provides a rigorous, yet non-technical approach, that any manager, executive, or business professional can use to visualize and analyze system-related opportunities and problems that confront almost every company in today’s economy. *presents a practical, straightforward approach for attaining business results, recognizing possibilities, and avoiding the wasted time and effort consumed by technology initiatives that never achieve their goals.*combines the vocabulary of today’s technologies with problem solving tools and methods that business and IT students can continue to use in the future. This text’s updated coverage of the work system framework and principles, e-business and e-commerce, value and supply chains, ERP systems, networks, and system security, help explain how technology applications make a difference. Its companion web site (www.prenhall.com/alter) extends the book’s coverage. The balance of theory and practice in this text makes Information Systems: Foundation of E-Business, fourth edition, a resource that business and IT students can use even after new generations of technology have replaced those of today.
    • Essentials of Organizational Behavior

      د.إ250.00

      For one-semester, undergraduate and graduate level courses in Organizational Behavior.

      This brief alternative to the OB course covers all the key concepts you need, the cutting edge topics you hope for and streamlined pedagogy to allow instructors maximum flexibility in designing and shaping their courses.

    • The Income Approach to Property Valuation

      د.إ250.00

      The introduction explains the purpose of the income approach to property valuation, which is to estimate the value of real estate by analyzing the future income it is expected to generate. Rather than focusing only on construction cost or comparable sales, this approach evaluates a property’s investment potential.

      Key points include:

      • Market value is defined as the estimated price at which a property would exchange between a willing buyer and a willing seller in an arm’s-length transaction, with both parties acting knowledgeably and without compulsion.
    • Management and Cost Accounting

      د.إ250.00
      Fourth Edition Alnoor Bhimani Charles T. Horngren Srikant M. Datar George Foster The fourth edition of Management and Cost Accounting continues to offer a wide-ranging suite of resources to serve the needs of students, instructors and professionals. With a strong international focus, this text provides definitive coverage of established and contemporary issues within management and cost accounting. Drawing on the latest research and surveys, the authors bring technical and theoretical concepts to life through extensive use of real-world examples and case studies. Features *Extensive new material on corporate strategy, performance evaluation, corporate governance and the network economy. *Many new unique examples of management accounting in real-world action. *Revamped references at the end of each chapter to reflect new literature and the latest thinking. *Richly illustrated with a striking full colour text design and photographs to further engage the reader, reinforcing the practical relevance of issues discussed. *In-depth unique European and HarvardBusinessSchoolcase studies.A mix of new and classic real-world cases that pull together themes and offer a broader perspective of how management accounting can be applied in a range of different contexts. *Extensive assessment material, including questions taken from past professional papers, allows students to consolidate learning and practise their exam technique. Questions are available for every chapter and are classified according to level of difficulty. *Concepts in Action and Surveys of Company Practice boxes allow students to appreciate how accounting techniques are put into practice by managers in the business environment.
    • Marketing: Real People, Real Decisions

      د.إ250.00

      Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies every day. Marketing is about the flesh and blood people who need to make tough decisions about the best way to develop a new product, or about how to make a product so irresistible that it flies off store shelves. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.

       

      Imagine you are Dr Steve Perry, Commercial Director of Visa Europe the world’s leading electronic payment system and one of the top ten sponsors of the Olympics, Para Olympics and FIFA World Cup. Visa have developed V PAY which is the first trans European chip and pin payment system and the question facing Dr Steve Perry was, how does Visa Europe try to move European banks over to V PAY as the preferred payment card solution?

    • Education Limited Ethics for The Information Age,

      د.إ250.00

      In an era where information technology changes constantly, a thoughtful response to these rapid changes requires a basic understanding of IT history, an awareness of current issues, and a familiarity with ethics.

      Ethics for the

    • Cisco Top-Down Network Design

      د.إ250.00

      The purpose of Top-Down Network Design, Third Edition, is to help you design networks that meet a customer’s business and technical goals. Whether your customer is another department within your own company or an external client, this book provides you with tested processes and tools to help you understand traffic flow, protocol behavior, and internetworking technologies. After completing this book, you will be equipped to design enterprise networks that meet a customer’s requirements for functionality, capacity, performance, availability, scalability, affordability, security, and manageability.

      Audience

    • Basic Business Statistics with MyStatLab,

      د.إ250.00

      This package includes MyMathLab®.

       

      For freshman/sophomore, 2 semester/2-3 quarter courses covering finite mathematics and/or calculus for students in business, economics, social sciences, or life sciences.

       

      Barnett/Ziegler/Byleen is designed to help students help themselves succeed in the course. This text offers more built-in guidance than any other on the market―with special emphasis on prerequisites skills―and a host of student-friendly features to help students catch up or learn on their own. The content is organized into three parts: (1) A Library of Elementary Functions (Chapters 1-2), (2) Finite Mathematics (Chapters 3-9), and (3) Calculus (Chapters 10-15).

       

      This program provides a better teaching and learning experience. Here’s how:

      • More than 6,900 exercises in the text help you craft the perfect assignments f

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